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  • How to Capture Elusive Level III Data: The Secrets of Survey Design

How to Capture Elusive Level III Data: The Secrets of Survey Design

  • Thursday, May 16, 2013
  • 11:30 AM - 1:15 PM
  • Maggiano's, Town Center

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                         May Monthly Program

                  How to Capture Elusive Level III Data:
                        The Secrets of Survey Design

To establish real credibility and prove value, you need to measure
whether participants actually applied what they learned once they
are back on the job (Level 3 Evaluation). Unfortunately, measuring
on-the-job behavior change is not something many Workplace
Learning Professionals (WLP) have much experience with.

You will learn how to:

  • Examine viable sources for measuring level 3 behaviors and
    guidelines for selecting the best source.
  • Analyze the common mistakes made by many WLPs when
    creating level 3 participant surveys.
  • Learn 12 tips for overcoming these mistakes.

ASTD Competency Model:

The Model emphasizes: (1) foundational
competencies, or those that are important to
everyone in the field, and (2) the specific areas
of expertise (AOEs), which are the specialized
knowledge and actions required by specific
roles. This month’s chapter event focuses on
“Performance Improvement.” The program
supports the “Personal” foundational
competencies entitled “Business Skills."
(Click on the model to

About our Speaker: Ken Phillips, CPLP

Ken PhillipsKen Phillips delivers all programs and workshops in
his signature style: professional, engaging, and


Ken is founder and CEO of Phillips Associates, a
consulting and publishing company with expertise in
performance management, measurement and
evaluation of learning, and sales performance.


He has more than 25 years of experience designing learning
instruments and assessments and has authored more than a
dozen published learning instruments. He regularly speaks to
ASTD groups and university classes. Since 2008, he has spoken
at the ASTD International Conference on topics related to
measurement and evaluation of learning.


Date and Time: 
Thursday, May 16, 2013
11:30 AM to 11:55 AM: Check-in and  Networking
11:55 AM to 1:15 PM: Lunch and Program

10367 Midtown Parkway
St. Johns Town Center
Jacksonville, Fl. 32246

Attire: Business Casual

Gold Chapter Members      Complimentary
Chapter Members              $25.00
Non Members                    $35.00

Online registration for this meeting closes at midnight on
Tuesday, May 14th, 2013.

Walk-ins: A $5.00 surcharge for unregistered walk-ins will apply to
both members and non-members. 

Online registration requires payment by MasterCard, Visa,
Discover, American Express, or PayPal. If you need to arrange for
an alternate payment method, call the Chapter Administrator at
(904) 356-9008.

Can't Show? Please, Let Us Know! We understand that plans
change. To cancel your reservation, email admin@astdnefl.org or
call (904) 356-9008. Program cancellations must be received prior
to 5:00 pm three business days before the event (unless otherwise
noted) to receive a full refund. Cancellation deadlines may be
extended for special events.

ADA Notice:The Northeast Florida ASTD chapter strives to make
all of our programs accessible to people with disabilities or special
needs as defined under the ADA. If you require special assistance
or accommodation to fully participate in this event, please contact
us at admin@astdnefl.org, at least two weeks prior the planned
program so that we may discuss your specific needs.

Media Notice: Chapter representatives may take photos or video
at this event for use in print and/or digital communications. By
attending, you agree that ASTD-NEFL may use your name and
image and/or comments made at this event in all forms and media
for education, promotion, and any other lawful purposes.

The May Monthly event is sponsored by Webster University.


Write :


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PO Box 551202

Jacksonville, FL 32255-1202


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